To add value to materials.
To bring new meaning to those that have finished their duties.
People may call this recycling,
but at PUEBCO, using materials that have been deemed worthless
to make people happy at a decent price is
where we find the meaning of manufacturing.

Using new materials and making items with efficient manufacturing methods is
a wonderful industry that produces high quality.
However, believing that there is something attractive in the world
that cannot be found by efficiency or quality alone, we started this action in 2007.

About 80% of the products handled by PUEBCO are customized original items
that were inspired by overseas junk items and then made to fit into modern life.
The remaining 10-20% are products for professional use and those
that feel universal quality and we repeatedly visit factories and markets
in India and China to look for them.

From our small office in Tokyo, we have continued to introduce new items
that are now sold in about 30 countries, mainly in Europe and Asia.
As we have done, we will continue to do for people
who are not satisfied with products created for the masses.
If one or two in a hundred people are pleased, it is good enough.
With this thought, we continue to be a creative craftsman.

When finding new uses for the materials obtained overseas, we try to make use of the characteristics of the material as much as possible. A military poncho we purchased at the military’s surplus market was characterized by waterproof and water repellent fabrics. The fabric is made by the traditional rubber coating process of natural rubber being painted between two thin pieces of fabric and crimped together. The sewing seams are covered with tape and a special adhesive from the back to ensure the item is completely waterproof. The only disadvantage is the smell of rubber that remains. Although the smell will fade in time, it may bother some people in the beginning.

After considering what products would benefit from being waterproof but not hindered by the rubber smell, we decided to use this material to make items such as umbrella bags and shoe bags. Each item is sewn together one by one after taking apart the original poncho so please allow for some marks and color differences on the items. We did make an extra effort when deciding on the position of the stitching so that the water proof function is not weakened.

These aprons are made from old fabric of recycled tents sold by the military. In northern India, where a big military base is located, surplus items are commonly distributed to the surrounding cities. Green for jungle, beige for desert, white for snowy mountains, different colors of fabric for different battle fields are gathered for wholesale and it grabbed our hearts to see so many layers of fabric piled up. Workers there wear some of the surplus items without caring about its original purpose. We especially remember a man using a sheet that is usually used for sleeping on a train as a turban instead. Seeing it wrapped around his head was strangely cool.

A large tent we purchased, after it was washed, was cut carefully to avoid the metal eyelets and windows. Sometimes divided pieces of fabric were sewn together to make a big piece. The result is that none of the finished aprons look the same.

We purchased big parachute fabric that is not being used for its original purpose anymore. It’s distinctively lightweight and strong. Although it’s hard to tell because they look similar, there are two types of fabrics combined; rip stop fabric with threads woven in a lattice pattern to prevent tearing and a plain weave non-slip fabric. Handles made from dead stock or used industrial belts were used as inspiration to develop several of the items available. The materials were discovered in a town in India. We visited a small specialty shop where fabrics were piled up close to the ceiling in an area where surplus military items were commonly distributed.

There was no space where is filled with fabrics even for a footstep which led us to doubt whether it should be called a store or not. Led by a clerk in the shop, we climbed up on the huge mountains of fabric. We kept moving forward, pushing fabrics aside that were not quite right until we found exactly what we had hoped for. Because we fought for hours as if exploring a cave, this material deserves our deep attachment which cannot be expressed in words.

Towel cloth that is woven with a machine like an old antique with a resonating clanking sound has a unique texture. Some fraying, thread jumping, weaving scratches and the like were unavoidable because of the performance of the machine, but it was necessary to allow this to some extent. If new machines are used to weave, equal beauty can be achieved, but the product is dull and uninspired.

Compared to pile towels, the water absorbency is inferior but towels woven with the old style of plain weave and twill weave dry easily because of reduced bulk. They are characterized by being less fluffy while still being durable. As we were proudly getting ready to release this product, we came to know the difficulty of working with overseas factories. Somehow they made something different than we had requested without consulting us. Even though we gave them specific instructions, the thread or the weaving was different. We have been involved in creating many products so far, but we have never experienced such a difficult road to completion. After repeated trial and error,
this product is finally ready to be sent out to the world.

White Laminated Fabric Curtain

Previously we have been selling a product called a “Tent Mat (P.90-91)”. It is a big piece of laminated canvas fabric with eyelets on the corners and was originally made with consciousness of leisure seats for sitting on the lawn and by the seaside. However recently we have discovered that there are many people who have turned the tent mat into a curtain by customizing it themselves. This turn of events has led
us to produce a new curtain.

The selected material is a recycled canvas with one side laminated. If you look closely you can see that threads of different colors and other foreign particulates are mixed in between the rough fabric and the laminate. This creates an unusual texture that cannot be found on other curtains. Because the canvas is laminated, you can cut it to the length of your choice and the material is unlikely to fray, even though it was only cut with scissors. If you hang it in the bathroom with the water resistant laminated side facing the shower, it can be used as a shower curtain. We are pleased that this curtain can exceed the expectations that one might have of regularly available curtains.

Recycled Sole Rubber Bucket

In China these days the mechanization of factories is increasing at a fast rate because of the rise in labor costs. As more facilities are set up to minimize the waste, there won’t be a recycling procedure which uses time and labor like now. This has led to the creation of unique items that will only be produced in this present time.

This recycled rubber bucket is representative of this unrefined process. Although we used to sell Spain made rubber buckets made out of recycled tires, this is the first time we have seen white recycled rubber. We had heard that it is made from the soles of canvas deck shoes commonly worn in China. They melt all leftover rubber that remains after punching the soles out of the shoes, and then harden the rubber again to make the bucket. The rubber is pressed between the molds like a Japanese waffle and once hardened are released one by one. The rough edges that occur because of the production process are left untouched. The marble patterns, which create a stone like texture, must be the result of some red and yellow accidentally being added into the white rubber. There is no guarantee that the unrefined process that makes these one of a kind products will still exist 10 years from now. This transience makes these products valuable.

Known for being sturdy and durable, this noble wood, teak, has been used to make ships, buildings, furniture and other things for a long time. The word “teak” is said to originate from the language of the Kerala state in southern India, “thekku” in the Malayalam language, and India has been known worldwide as a teak production center. However, year after year, the natural teak forest has decreased and felling
and export are currently prohibited in India.

This recycled wood series, mirrors and coat racks made from teak wood, was born in a city where handcrafting is popular in the province of Rajasthan in the northwest. Furniture factories there gather scrap wood from buildings that have been demolished all over India. The teak wood which had become difficult to acquire is now readily available as recycled waste material here. Although we could make the wood appear new by sanding down the surface, we dare to leave the beautiful and weathered texture as the finished product.